Our Story

OUR BEGINNINGS

Kevin Smith, the Chief Story Architect, spent 14 years at a major tech firm in sales and enterprise marketing.  He had to do thousands of presentations and perfected a process to craft the perfect pitch. He specialized in using story and strong visual elements to craft and deliver powerful messages that get attention and get results.

CURRENT STORY

He realized that this process could be adapted to all forms of communication for any company.  We have worked with dozens of startups and small businesses helping them craft their story, and execute their go to market plans.

THE END RESULT

Our customers get clarity on what their message is, who their clients are, how to position their products, and what marketing strategies they need to go to market.

OUR PHILOSOPHY

It is our deep belief that all businesses should strive towards maximizing their social good.  We like working with social enterprises and startups who have a vision to making the world a better place.  And we will turn down clients whose products or services do more harm than good.
We also believe that we should be rewarded for success, so most of our compensation is tied to your results.

THE STORY BLUEPRINT

We produce for our customers a story blueprint, a guide book that helps them understand their clients pain points, unique value proposition, competitive differentiators, and key value statements. We provide powerful messaging that they can use for web copy, brochure copy, email statements, investor pitches, and any other communication vehicles.

 

 

The blueprint was developed from years of building powerful presentations and pitches.

MEET THE STORY ARCHITECTS

Our team is passionate about one thing. Your Story.  Our goal is to help your product or service become the hero to your customers story.  Here’s a bit about our story.

IMG_0087

Kevin is the founder and Chief Story Architect of TheStoryArchitect.com. Prior to, he worked at Dell for 14+ years in enterprise sales and marketing where he has done over 10,000 pitches. In this role, he built a process to bring the product story to life. With that, he had a vision to provide starts up with coaching in the form unique and specialized marketing services. Kevin is also an educational facilitator, volunteer advisor and, a frequent speaker. When Kevin is not playing Chief, you can find him relaxing at his cottage.

Kevin Smith

Chief Story Architect
17321580_10154451778827897_2054048038_n

Ryan is a Story Architect with an extensive background as a growth marketer and strategist with an expertise in the e-commerce space. As a consultant, Ryan uses his wealth of knowledge to help startups and SMES looking to effectively scale their business to reach that next level of success. When not plugging away at projects, you can find him ripping around the city’s bike lane & off-road trails or pursuing his education in TCM.

Ryan Petrimoulx

Story Architect
DSC_9852 (1)

Sera is our Marketing Coordinator. She has a background in Marketing Strategy with a specialty in Event Management. She possesses a wide range of skills in everything from Public Relations, Market Research and Strategy, Digital Media to Creative Writing and Design. When she is not coordinating the next project, you'll find her at a yoga class or searching for the next event to attend to attend throughout the city.

Sera Deniz

Marketing Coordinator

Contact us for a free assessment.