CDD or Conversion Deficit Disorder occurs when businesses struggle to attract customers through their marketing activities and fail to convert them to opt into the buying cycle.
You May Be Experiencing Conversion Deficit Disorder.
CDD or Conversion Deficit Disorder occurs when businesses struggle to attract customers through their marketing activities and fail to convert them to opt into the buying cycle.
You have conversion deficit disorder when you struggle to explain your story to customers. You only have 7 seconds to get and keep a customer’s attention.
This leads to higher customer acquisition costs, wasted time on ineffective marketing campaigns, and a lack of revenue and growth that your startup or business needs to grow and thrive.
The solution to Conversion Deficit Disorder is a Story Blueprint. A Story Blueprint helps you understand the right message that your customers need to hear quickly to get them into your conversion funnel.
The blueprint was developed from years of building over 10,000 powerful presentations and pitches. - Kevin Smith, Chief Story Architect
We start with a story and end with results. We only succeed when you do.
- The Story Architect Team
I worked with Kevin on several fronts to grow our market of B2B, in addition to training me and my staff on sales and lead generation, him and his staff are stars of trade shows, they were able to bring in so much traffic to our booth, we really couldn't have done without them there. Kevin also has a lot of experience with government bidding processes and he was a great resource for us to win a large tender that we did not think we had a chance to get. As a business owner I value Kevin's contribution to our growth, I consult with him on regular bases and really enjoy chatting with him.
Ahmed Kufaishi - Alary Technologies - http://www.alarytech.ca
The Story Architect was instrumental in helping Bluelight analytics gain the insights into their buyer persona’s messaging needs to help us rebuild our website around the launch a new product.
JP Fury - BlueLight Analytics - https://www.bluelightanalytics.com/
Last summer we worked with Kevin and his team to focus our business and determine our niche. Kevin's attention to detail, comprehensive assessment of our business needs and exceptional rebranding has paid dividends. Our team has successfully launched our Emergency First Aid Game Plan and implemented it in a wade array of businesses. On behalf of the canaPHEM team thank you for being our partner in lifesaving. Together we make teams confident, competent and ready to respond.
Robbie I. Echelon - canaPHEM - https://canaphem.ca
Our company, Meemim, was very fortunate to have Kevin as our advisor. His marketing and sales acumen helped us sharpen our outbound message and finalize the sales strategy. Throughout the process, Kevin was a pleasure to work with - he dedicated as much time and attention as our project required, taking the time to walk us through details and providing clarity in places where we needed it. Highly recommended.
Alexandre Pestov - Meemim - www.Meemim.com
The Story Architect was able to help TIG Canada build a standout brand name and story for our private and hybrid cloud solutions, and developed the support materials to enable our teams to position this story with our customers.
Paul Cooper - TIG Canada - www.tig.com
Address
30 Wellington Street West
Toronto, ON
M5L 1B1
E: kevin@TheStoryArchitect.com
P: 1-844-467-2282